From the category archives:

Consumer News

Why Gov. Schwarzenegger Should Sign AB 2076

August 30, 2010

The California Legislature recently passed AB 2076, a bill which prevents out-of-area affiliate marketers – “Absentee Florists” – from using geographic misrepresentation to lead consumers to believe they are dealing with local florists – and the bill will be heading to Gov. Schwarzenegger’s desk in the next day or so for his signature. How the [...]

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Mother’s Day Flowers from Local Florists

May 2, 2010

It’s almost Mother’s Day Week and local florists across the US and Canada are getting ready to deliver your fondest wishes to Moms, Grandmas and the women who have been special ‘moms’ in your life. Today we’re highlighting signature floral designs – across a range of styles and budgets – available exclusively from these independent [...]

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Fall is in the air~!

September 18, 2009

Can you feel it yet?  We do here in Michigan… Fall is in the air! The hot muggy days of summer have given way to the cooler and dryer days of Fall with their Autumn hues of gold, orange, bronze, yellow and accents of green and purple.  We’re always excited for the seasonal changes in [...]

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Why your flowers don’t look like the picture – Part 4

December 15, 2008

Blogger Chris took FTD.com up on a offer he’d received via Netflix to purchase a Christmas arrangements for his wife. What he was sold:   What he got:   Chris said “I didn’t know it was supposed to be DIY. I figured as much from the way it came in the box, but my wife–who [...]

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Why Your Flowers Don’t Look Like the Picture – Part 3

January 8, 2008

Because according to a 1800Flowers.com customer service rep, pink is out of season. Blogger, the Trading Goddess, wanted to send pink flowers and ordered a “Florist Select European Hand Tied Bouquet”, relying on the product photo to make her purchasing decision. (It displayed a mixed pink and white bouquet wrapped in pink paper.)   While the bouquet description mentions [...]

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Customer Service Run-Around

October 19, 2007

This month, Ron Burley of the AARP Magazine showed readers how to fight ‘company policy’ at 1-800-Flowers and get their money back for faulty products and services.  The AARP member’s flower gift had arrived two days after Mother’s Day and was dead on delivery, ”crushed and brown,” and the company has refused to refund the cost or replace the whithered blooms. Burley [...]

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Today Show Compares Local Florist to Online

September 10, 2007

On NBC’s Weekend Today this past Saturday, anchor Amy Robach and CNBC reporter Vera Gibbons featured a story about Tricks of the Trade – What Your Florist Won’t Tell You. (video) The consumer advice segment included a comparison of two arrangements – both costing $50 – with one being purchased from a local florist and [...]

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Florist Mapspam on Yahoo Local – Part 2

August 31, 2007

How many flower-buying consumers haven’t heard of 1-800-Flowers or FTD? When they decide to purchase direct from a local florist and skip a middleman, it’s logical a shopper would head to a Local resource to help find a brick and mortar flower shop in the city where their gift is destined. In our first article [...]

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Florist Mapspam On Yahoo Local – Part 1

August 29, 2007

Do you see a flower shop here? Neither do we. But according to Yahoo Local, it’s the location of NEW YORK FLORIST (FREE DELIVERY TO ALL ZIP CODES) – 60 Reade St., New York, NY. Take a few steps east and you can stop into a real local flower shop, Langdon Florist. Where is NEW [...]

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Florida AG Sues Meola Company for Fictitious Florist Listings

August 28, 2007

In a press release today, Florida’s Attorney General, Bill McCollum, announced his office has sued New Jersey-based Flowers With Gifted Elegance and the related companies owned by Tom Meola, alleging they “created fictitious florist listings” and “named them so as to lead consumers to believe that the companies were located in Florida cities and towns.” [...]

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