From the monthly archives:

May 2007

Mother’s Day Flowers in the News

May 9, 2007

Since flowers are the #1 gift for Mother’s Day, television stations across the US have been running news segments featuring shopping comparisons, buying tips and consumer information. Here’s a summary of some of the major stories.
From NBC10 Philadelphia – Investigators Look Into Florist Complaints. Reporter Lu Ann Cahn exposed the noticeable difference between flowers bouquets [...]

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FTD’s Lowered Mother’s Day Sales Forecast

May 3, 2007

Earlier this week, an Associated Press article by business writer Mae Anderson covered FTD CEO Mike Soenen’s lowering of revenue forecasts for Mother’s Day. Based on national predictions of a positive holiday overall, the disclosure came as somewhat of a surprise.

“…industry analysts said the revision has more to do with FTD specifically than any [...]

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